In The Spotlight - BizTech

In the Spotlight

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Download our Free Biz-Tech eBook sampler and learn the latest in Social Location Marketing, You Tube Marketing, iPhone & Android App Marketing and more from industry-leading authors like Peter Shankman, Olivier Blanchard and Simon Salt. The Que Biz-Tech series is designed for the legions of executives and marketers interested in emerging technologies that can make or break their business.

Feature articles

The Only Way to Create Real Content is Telling Your Story
by Kyle Lacy

The future of personal branding using digital media is the creation of content that inspires individuals to act. We are talking about a fundamental change in creating content to telling a story

Why Mobile Marketing Matters
by Michael Miller

Mobile marketing uses cell phones and other mobile devices to reach consumers on the go — and is the latest rage for marketing professionals. Today’s mobile phone, after all, is much more than a mobile phone; it’s a constant connection to the online world, wherever you may be. This makes the Internet less and less of a computer-specific activity.

Five Ways to Get Your App Reviewed
by Jeffrey Hughes

Good reviews are hard to get, but persistence pays off. Always strive to get your app reviewed by several sites, and don't be afraid to look outside the regular review channels by going to sites that might be interested in your type of app. Besides this great advice, Jeff Hughes has five more good ideas to get your app reviewed.

Public Speaking: We Promise You Won't Die
by Erik Deckers and Kyle Lacy

Richard Newton Photo Erik Deckers and Kyle Lacy cover everything you need to know about public speaking, from learning how not to burst into flames from nervousness to identifying speaking opportunities to actually giving your talk.

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