Public Speaking Handbook Plus NEW MyCommunicationLab with eText

1. Introduction to Public Speaking and the Audience-Centered Speechmaking Process

Why Study Public Speaking?

Public Speaking as a Communication Process

The Rich Heritage of Public Speaking

An Overview of Audience-Centered Public Speaking

2. Speaking with Confidence

Understand Your Nervousness

Build Your Confidence

3. Speaking Freely and Ethically

Introduction to Ethics

Speaking Freely

Speaking Ethically

Speaking Credibly

4. Listening to Speeches

Effective Listening

Overcoming Barriers to Effective Listening

How to Become a Better Listener

Listening and Critical Thinking

Analyzing and Evaluating Speeches

5. Analyzing Your Audience

Becoming an Audience-Centered Speaker

Gathering Information About Your Audience

Analyzing Information About Your Audience

Adapting to Your Audience

Analyzing Your Audience Before You Speak

Adapting to Your Audience as You Speak

Analyzing Your Audience After You Speak

6. Developing Your Speech

Select and Narrow Your Topic

Determine Your Purpose

Develop Your Central Idea

Generate and Preview Your Main Ideas

Meanwhile, Back at the Computer . . .

8. Gathering and Using Supporting Material

Sources of Supporting Material

Research Strategies

Types of Supporting Material

The Best Supporting Material

8. Organizing Your Speech

Organizing Your Main Ideas

Subdividing Your Main Ideas

Integrating Your Supporting Material

Developing Signposts

Supplementing Signposts with Presentation Aids

9. Introducing Your Speech

Purposes of Introductions

Effective Introductions

10. Concluding Your Speech

Purposes of Conclusions

Effective Conclusions

11. Outlining and Editing Your Speech

Developing a Preparation Outline

Editing Your Speech

Developing Your Delivery Outline and Speaking Notes

12. Using Words Well: Speaker Language and Style

Differentiating Oral and Written Language Styles

Using Words Effectively

Adapting Your Language Style to Diverse Listeners

Crafting Memorable Word Structures

Using Memorable Word Structures Effectively

13. Delivering Your Speech

The Power of Speech Delivery

Methods of Delivery

Characteristics of Effective Delivery

Audience Diversity and Delivery

Rehearsing Your Speech: Some Final Tips

Delivering Your Speech

Responding to Questions

14. Designing and Using Presentation Aids

The Value of Presentation Aids

Types of Presentation Aids

Guidelines for Developing Presentation Aids

Guidelines for Using Presentation Aids

15. Speaking to Inform

Types of Informative Speeches

Strategies to Enhance Audience Understanding

Strategies to Maintain Audience Interest

Strategies to Enhance Audience Recall

Developing an Audience-Centered Informative Speech

16. Understanding Principles of Persuasive Speaking

Persuasion Defined

How Persuasion Works

How to Motivate Listeners

How to Develop Your Persuasive Speech

17. Using Persuasive Strategies

Enhancing Your Credibility

Using Logic and Evidence to Persuade

Using Emotion to Persuade

Strategies for Adapting Ideas to People and People to Ideas

Strategies for Organizing Persuasive Messages

18. Speaking for Special Occasions and Purposes

Public Speaking in the Workplace

Ceremonial Speaking

After-Dinner Speaking: Using Humor Effectively

Appendices

A. Speaking in Small Groups

B. Suggested Speech Topics

C. Speeches for Analysis and Discussion

· Written by well-known authors. Steven A. Beebe and Susan J. Beebe have authored several top-selling communication texts,
including their widely-used public speaking text (Public Speaking: An Audience-Centered Approach). Praised for their accessible
content, student-friendly writing style, and audience-centered focus, these experienced authors help make this public speaking
handbook the best of its kind available today.

· Easy-to-use, reference format enables students to look up and use information quickly. Tabbed dividers enable
students to access chapters quickly, while the spiral binding makes working with the text easy.

· Tabbed sections offer "Questions to Guide You Through This Section," a list of frequently asked questions with page
listings where students can find the answers.

· Unique, audience-centered approach, introduced in the Beebes' original text, emphasizes the importance of considering the
audience at all stages of the public speaking process. The audience-centered model, displayed on each tabbed divider, reminds
students of the steps involved in speech preparation and delivery, while simultaneously emphasizing the ongoing process of
analyzing and adapting to listeners.

· “How To” boxes provide easy-to-reference, step-by-step instructions for completing many of the key tasks in the speech
preparation process.

· Brief "Quick Check" summaries throughout the text recap key information for quick review.

· Study Guidesat ends of chapters provide bulleted summaries; key terms listings; “Think About These Questions,” scenario
based questions to help students apply chapter concepts and consider ethical issues; and targeted web resources to help
students extend their learning.

· Extensive coverage of overcoming speech anxiety (Ch. 2) includes applications of the latest communication research with
concrete suggestions to help students better manage speaker anxiety and communication apprehension.

· Guidance on conducting library and online research (Ch. 7) contains tips for using the Internet for speech research and
suggestions for finding, evaluating, and documenting online sources.

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