Always Learning
The Secrets of Success in Selling

The Secrets of Success in Selling

12 ways to achieve exceptional results

Nicola Cook

Nov 2009, Paperback, 224 pages
ISBN13: 9780273730095
ISBN10: 0273730096
£12.99
Buy The Secrets of Success in Selling

 
This title is also available in the following alternative formats:
eBook (epub) £9.99
  • Print pagePrint page
  • Email this pageEmail page
  • Write a reviewWrite a review
  • Share

Do you want to be an ordinary or extraordinary sales professional? These are real secrets. Pearls of wisdom learnt through years of successful selling.

The Secrets of Success in Selling holds the key that will unlock your sales success, allowing you to:
• Improve your results
• Communicate more effectively
• Build stronger customer
relationships
• Create long-term rewards for you,
your business, your team and your
clients.

Divided into 3 Parts, it provides a simple step-by-step approach to improving your selling ability by focusing on yourself, your sales skills and your sales strategy. This book will ensure that you achieve the maximum results and make a real difference to your sales performance.

PART 1: You and your sales ability

1. It begins with belief

2. Flick the 'on' switch

3. Tune into radio WIIFM

4. Why some people buy and others fob you off

PART 2: Your sales skills

5. Engage

6. Qualify

7. Compel

8. Commit

9. Overcome

PART 3: Your sales strategy

10. Generating opportunities

11. Your ongoing recipe for success

12. Avoiding the most common mistakes

Nicola’s achievements started when she was accepted aged 19 as the youngest participant in the American Express Travel Service Graduate Programme. She quickly moved through the ranks and within four years held a senior position for the prestigious Chase Manhattan Account. She has worked with blue-chips such as Disney, Convergys, Iveco Ford and Procter & Gamble

Nicola can split her career into 3 key areas. The first working within the business travel industry, which gave her a clear understanding of how to deliver exceptional levels of customer service. The second included Key Account Management, Operational Sales Management and Business Development, which gave a real understanding of direct sales, how to create a winning sales team and team environment. The third, allowed for a transition from initially a pure sales role into writing and delivering training programmes.

Your opinions count

Be the first to review this product. Write your review now.