Here you can find books to help you understand changing markets, develop the best strategies and out-think the competition. Our featured and best-selling titles are listed below.
Drawing on Prahalad's breakthrough insights in The Fortune at the Bottom of the Pyramid, great companies worldwide have sought to identify, build, and profit from new...
If there's one thing that's consistent in today's business world, it's rapid change. So how do you not only stay steady but actually grow'and quickly enough to stay safely ahead of your competitors? B...
A radically new world is taking shape from the ashes of yesterday's nation-based economic world. To succeed, you'll need to act on a global stage -- and master entirely new rules about the sources of...
International Businessprovides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language...
For undergraduate and graduate-level courses in Leadership. This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around...