A Classic Introduction to the Modern World of Finance and Investment
17 Apr 12
Alexander Davidson is a financial journalist by day and a classics scholar by night. Once a share dealer who saw his former corrupt employer jailed for nearly ten years he has now returned to his first love, classics, and aims to explain the complicated world of stocks and shares with the help of some ancient Greek philosophy and a little Roman history.
The Money Myth challenges the notion that entrusting your shares, savings and investments to the City firms and our politicians will result in guaranteed financial reward. Davidson argues that the entire banking system is flawed thanks to one inescapable factor: Human Nature.
"Although Daedelus carefully constructed perfect wings for his son, he forgot Icarus was an adventurous boy. When Icarus flew too close to the sun, heat melted the wax holding the feathers together and the spirited boy then fell to his doom" A.D
Risk, pride, greed and ambition have been the subject of playwrights, poets and philosophers for over three thousand years. The Money Myth draws on these examples within classical literature to make a timeless examination of our economy. Davidson believes ours is a very ancient-modern problem.
This is an essential read for anyone confused by the crisis in the current market, it discusses a wide range of factors driving shareholder value and examines how the inter-relations of those in the city with their supporting industries determine the fate of our pensions, savings and investments.
"This is no rogue trader’s manifesto but a soberly argued guide to the labyrinthine maze that is today’s globalised world of investment opportunities" Paul Cartledge, A.G Leventis Professor of Greek Culture, Cambridge University.
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The Money Myth | |
| Author | Alexander Davidson | |
| Pub Date | 12 Apr 2012 | |
| Price | £20.00 | |
| Publisher | Financial Times/ Prentice Hall | |
| ISBN10 | 027375520X | |
| ISBN13 | 9780273755203 | |
Find out more or purchase The Money Myth at Pearson Books. | ||
For further information please contact:
Rachel Lawson
t: 01279 623643
e: rachel.lawson@pearson.com
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All information and prices correct at time of writing.
