Steering clear of the numbers?
01 Aug 03

You know your people management but you avoid anything to do with numbers. Unfortunately, sooner or later the numbers come to us all. Master them and use them to your advantage, and you will find that managing the numbers intelligently and quickly, can be as critical to your success as managing people or strategy.

The Definitive Guide to Managing the Numbers shows you how to understand the essentials of business finance, and then how to use the numbers to make better management decisions, smarter investments and brighter presentations and reports.

Illustrating a unique combination of financial concepts and management reality, Richard Stutely demystifies the world of finance for managers who want the numbers to be a source of inspiration not perspiration.

From presenting a new investment to the Board to surviving those chance encounters with the Finance Director in the corridor, The Definitive Guide to Managing the Numbers is your personal guide to the territory where managers and numbers meet.

Developed from the day to day experiences of real executives facing real business challenges, this book is designed to put you on a fast-track to using the numbers to make management decisions based on facts rather than gut feeling, and management presentations based on confidence rather than confusion.

This book shows you how to:

• Prepare, present and analyse better spreadsheets and budgets.
• Build forecasts and re-forecasts with speed and accuracy.
• Plan and deliver perfect projects with feasibility studies, financial planning and control.
• Measure and manage the critical numbers in your business; from cash flow to cost-control.
• Respond successfully when financial targets move or business outcomes deviate from forecasts.

The Definitive Guide to Managing the Numbers by Richard Stutely, published 29 August by Financial Times Prentice Hall, priced £19.99.

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