The Next Global Stage
13 Apr 05

In 1990 legendary business strategist Kenichi Ohmae wrote The Borderless World , in which he predicted the rise and success of globalization, coining the very word.

In The Next Global Stage he synthesizes today's emerging trends into the first coherent view of tomorrow's global economy—and its implications for politics, business, and personal success.

Exploring the dynamics of the new "region state," tomorrow's most potent economic institution, and demonstrating how China is rapidly becoming the exemplar of this new economic paradigm; The Next Global Stage offers a roadmap for action in the world that's beginning to emerge.

Delivering a practical blueprint for businesses, governments, and individuals, who intend to thrive in this new environment, it includes a detailed look at strategy in an era where it's tougher to define competitors, companies, and customers than ever before.

	The Next Global Stage
	Author	Kenichi Ohmae
	Pub Date	28 April 2005
	Price	£16.99
	Publisher	Wharton School Publishing
	ISBN	013147944X
		Buy online from www.pearson-books.com before 14th May 2005 to save 10% on the RRP of £16.99. Click here for further information or to purchase The Next Global Stage.

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