Smart Luck and the seven other qualities of successful entrepreneurs
25 Jun 04

Richard Branson, Anita Roddick, Alan Sugar, Charlie Dunstone, Simon Woodruffe, Felix Dennis and Reuben Singh…

What do they all have in common?

Is it that they are entrepreneurial, innovative, pioneering, high flying, risk taking go getters?

Would you like to have more of these skills but feel that there are hurdles standing in your way?

Well, you can’t out them off any longer…the solution is here….

Everybody wants to know why life's winners are so successful: how did they do it?, why they do it?, what makes them different? All of us are fascinated by the lives and backgrounds of the rich (and sometimes famous). Behind every entrepreneur is a story.

Andrew Davidson has interviewed dozens of leading entrepreneurs over many years. He has asked the questions we all want to ask. He has probed into their backgrounds, delved into their psyche. Compared, contrasted and considered just what it is about them that makes them different. Here he pulls together all the information, and takes an overall look at the bigger picture and what we can learn from the living giants, who did it their way.

Davidson interprets the psychology of success, telling the entrepreneurs' stories in their own words, and the words of the people closest to them. For anybody with a will to succeed or a fascination as to how others do this combination is unputdownable.

The reviews speak for themselves..
"The prose is breathless, the subjects opinionated and the writing so good...
may be the most entertaining book on business published this year... sit back and enjoy"
Sunday Times, Book of the Week

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