New for January 2004 - Business Books
16th Jan 04

Pearson Education publishes a wide range of Business books - everything from Entrepreneurship to Project Management and Business Strategy to Global Business! Below are a selection of our key business titles publishing in January 2004.

Alternatively, why not browse our full range of business titles.

International Business
International Business
A Managerial Perspective(International Edition)
4th Edition
Ricky Griffin, Mike Pustay
£35.99  

This book is intended for the undergraduate and graduate courses in International Business. The text breaks international business into the various business functions. The appeal of the book tends to be with professors who have a stronger management perspective in the area of International Business than those with an Economics one.

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Information Technology
Information Technology
Principles, Practices, and Opportunities (International Edition)
3rd Edition
James Senn
£43.99  


This text focuses on how Information Technology is transforming the way people do business and how IT impacts their personal lives. The text explores the way information technology is used and applied for problem solving; the new and emerging technologies as they are being implemented in real organizations; applications to personal and professional practice; and the challenges and opportunities of IT in international business situations.

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Karaoke Capitalism
Karaoke Capitalism
Managing for Mankind
Kjell Nordstrom, Jonas Ridderstrale
£18.99  


Karaoke Capitalism shows that expressing your individuality, being different, lies at the heart of the modern enterprise and modern life. We are all individuals now. The choices are ours. The music of chance has become the music of choice.

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Principles of Financial Accounting
Principles of Financial Accounting
3rd Edition
Ian Gillespie, Richard Lewis, Kay Hamilton
£33.99  

The breadth and depth of coverage means Principles of Financial Accounting is suitable for undergraduate, postgraduate and HND/C students taking an introductory course or module in financial accounting.

Principles of Financial Accounting provides a comprehensive grounding in the main techniques and underlying concepts involved in the preparation and analysis of accounting statements and their application to various forms of business organisation.

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Business Finance:
Business Finance
A Value Based Approach
Bill Neale, Trefor McElroy
£29.99  


This new book offers an introduction to financial decision-making, covering key areas of financial management ranging from objectives through to investment financing and dividend policy. The emphasis is on "managing for value" which reflects a growing concern in the focus of modern business management. The book examines business finance from a managerial angle, integrating strategy in a way that has not been achieved yet in most other core finance texts. The material will be relevant to all types of business organisations, and examples are taken from Europe and around the world. Using up-to-date, topical case material, based upon real-life companies familiar to many students, the text analyses value-adding strategies and how practice compares with theory.

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Frank Wood's A-Level Accounting
Frank Wood's A-Level Accounting
4th Edition
Alan Sangster, Frank Wood
£29.99  


This edition of Frank Wood’s A-level Accounting has been restructured to match closely the AQA A-level syllabus, now covered in the first fifteen chapters. In particular coverage of partnership accounts, now in one chapter; all company accounting is covered in one chapter; and standard costing and variance is covered in a single chapter. The book builds on a first course in accounting and includes coverage of the more advanced aspects of financial and management accounting.

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All information and prices correct at time of writing.